Lessons from last week’s X-Factor

OK so this is very late I know but since I have still to watch the X-Factor on catch up I guess it is OK. I can convince my self.

Lesson learnt from the X Factor

OK, I hate to say I was right, but I did predict that Danyl was in trouble and in the past two posts I talked about likeability and how important it was for success and how he just did not have it. While Rachael has managed to turn around her fate, Danyl has not and I think will be unable to be “liked” by the public. With fresh rumours hitting the press about him bullying Stacy.I doubt this will help his cause. And even though Miss Frank (whom I was very sad to see leave) have spoken up on his behalf, I am just not sure we really believe that he is what they say he is.

Also I have noticed a subtle shift in the support of Stacy. I have written in a few posts that her little girl act is wearing thin. I have stated we need her to step up and we need to be able to trust her and from the comments I am reading I think the public are growing weary. Lots of people just think she would waste the opportunity and she did seem mightily uncomfortable on Saturday. Stacy come in, is your time up?

So what can we take away from last week’s X Factor? One simple success rule I think.

The customer/audience is King……..

Yes, we as the general public do have power and you had better listen to us or we will vote with our feet….or our phones in this case.

Dear Simon, you underestimated us. ….

Simon’s protégé found himself in the bottom two and I for one was so disappointed he stayed. Simon was said to think it was a joke ….but it looks like people are turning their backs, with the bookies lowering massively the odds for him to win.

But why was everyone so shocked? With crisis talks and busts-up back stage why did it come as a surprise? Were they really watching public opinion, were they so self-obsessed to think it did not matter? The clues were there; even I wrote about it and lets face it, I know nothing about what it takes to be a music star but knew that Danyl was not connecting with the audience. It doesn’t matter how well he sings if we don’t get him. To me this is a classic case of them being too far removed from their audience. The customer/audience is king; you have to have your finger on the pulse, listen to what they are saying and act accordingly. You have to be quick and timely….not close the stable door after the horse has bolted. I really did think that this year’s X Factor had its finger on the pulse a bit more but it appears not……so the big lesson is, however successful or famous you become, don’t forget who put you there…….they always come first.

Oh, and a PS for Simon

Speaking on The Xtra Factor last night, Cowell announced: “I think I’m going to have to get to the bottom of lots of the stories that are going around” People are saying that he is bullying them, etc. I don’t believe them, but I think that they have an effect and we’re going to have to clear that up.
“People just don’t seem to like him. There have been stories written about him that people are not getting on with him, and he is going to have to put his side of the story across.”

Simon, where were you when the twins were being bullied? Oh, and well done Louis for fighting their corner………and while we are at it…

Twins, love them or hate then looks like they will be here for a long time yet, with reports leaking that they topped the vote by a massive margin

…..showing that really, we just all want to be entertained…..and we want a bit of fun

And why do we love them so much? I think Graziella put it really well.

Speaking about her time with the Grimes brothers inside the X Factor house, she added: “Their outlook to life is so different to everyone else. They just live in this happy land, where no person can touch their innocent vibe they have. It’s the sort of thing only children can have. I’m kind of jealous of them because I wish I could be so free.”